What is a Dealer Management System (DMS)?

A dealer management system in plain terms is a software platform dealers use to manage their dealership. Often you will encounter the widely used acronym ‘DMS’ most commonly used for a Dealer Management System; however in some cases DMS refers to dealer management software, dealer management solution or dealer management service. 

What Does a Dealer Management System (DMS) Do?

Dealer management systems enable a dealership to perform all the day to day functions their dealership encounters from sales operations, financing operations, service operations and more; it is important that all these functions of a dealership work together. 

With a DMS, dealers can improve each facet of their business through combining all the tools you need into a single platform. With all the daily transactions your dealership encounters in one place, you can more easily run your business. You no longer need to log-in to separate solutions to manage your inventory, create point of sale invoices, view service history or follow-up on leads. 

Through the software integrations available with a DMS, dealers can manage their entire business in one cloud-based dealership software application allowing business owners to more easily monitor all dealership operations and see the big picture more clearly. The integrations built into the software allows for a streamlined, easy to use exchange of information between all the operational areas of your dealership running through your software.

Your success depends on all departments of your dealership. A dealer management system helps you achieve your goals by creating an effective and cooperative way for departments to communicate, interact and stay informed with transactions happening within other areas of the dealership. A good DMS will save you money, improve the efficiency of your business operations, all while improving the customer experience at your dealership. 

Common Features in Dealer Management Systems

  • Inventory Management 
  • Integrated Accounting with Quickbooks
  • POS & Retail Management 
  • Reporting Tools & Analytics 
  • Customer Relationship Management (CRM)
  • Service Scheduling & Productivity Tracker
  • Repair Order & Billing Estimates
  • Deal Structuring, Forms & Contracting
  • Lead Management Quoting

Uncommon Features of a DMS Available with BiT

  • Embedded Text Messaging
  • No Contract
  • Multi-location Management 
  • Free Price File Updates From Major Manufacturers & Distributors
  • Slips & Storage Management
  • Available on PCs, Macs, Tablets and iPads
  • No Initial Setup Fee
  • No Contract Term

Why is BiT Dealership Software the Ideal DMS for Your Dealership?

When you look across the market at the different dealer management systems available to your business, you will see that a lot of systems provide similar functionality. The question you need to be asking yourself when choosing which DMS to go with is, “Will this company provide me the support and service I would expect?”  

At BiT DMS, our customers are important to us, and our customer support team cares about your business and the day to day challenges of operating a dealership. That is why we work hard to be available when you need us. Helping customers get the best out of their business is what drives us as a dealer management system provider and we continuously are working to find ways to improve our systems for your dealership’s benefit.

What Other Questions Should You be Asking to Find the Best Dealer Management Software (DMS) for Your Business?

Will this company invest in continually updating the DMS to add valuable features and functionality?

BiT began as one of the industry’s first dealer management systems and has continued to innovate. In a space where most other options still use an on-site server, BiT was one of the first to be 100% cloud-based – and has been since 2013.

Does this DMS offer Embedded Text Messaging? 

Most recently, BiT launched Embedded Text MessagingIntegrating with a third-party text platform would have been easy, but BiT chose to develop an embedded texting platform specifically for dealers and repair shops.  Embedded Texting allows you to text from within your DMS enabling you to seamlessly find your text conversations, pictures, quotes, estimates, and other attachments in one convenient place. When you need a paper trail, do you want to sift through a 3rd party app?  Learn more about the benefits of BiT’s Embedded Text Messaging here. 

Will this company keep my data and my customer personal information safe?

BiT is proactively evolving to meet the requirements that boat, golf car, RV, powersports, and OPE dealers need to meet to protect personal data – that means comprehensive compliance with the FTC Safeguards rule for all our dealers. The Federal Trade Commission (FTC) Safeguards Rule provides a crucial framework for safeguarding customer dataDealers are obligated to establish robust protections to secure customer data to reduce identity theft, including an obligation to vet software providers. You can learn more about FTC Safeguards compliance here. 

Does this DMS provider understand my industry?

BiT is a Preferred Partner of Brunswick, the largest manufacturer in the marine industryIn addition, BiT is proud to be recommended by BRP as a PDS (Powersports Data Standards) certified dealer management system for their powersports dealers. Bombardier Recreational Products (BRP) is a global leader for powersports, propulsion systems and engines with industry-leading products such as Sea-Doo watercraft, Ski-Doo snowmobiles, Can-Am vehicles.

BiT Dealership Software currently serves the marine, powersports, RV, golf cart, OPE and tractor industries throughout North America and internationally. We care about the day-in, day-out challenges of operating a dealership and are eager to help your business grow through our all-in-one, easy to use cloud-based dealership software.

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