Marine dealerships operate differently than other industries. From service-heavy workflows to seasonal demand and complex parts inventory, you need software built specifically for how your business runs.
BiT’s marine dealer management system is designed to help boat dealerships, marine service centers, mobile boat repair businesses, boat yards, and marinas to stay organized, efficient, and profitable.
We work with you to set up your DMS according to your people and processes.
Manage parts, stock/purchase orders, and get automatic price file updates
Efficiently run your parts counter or dock store using bar code scanners
Track quantities, inventory, and transfers across locations including mobile dockside service trucks
Schedule service technicians and drill-down on service history
Prepare and send repair orders, service reminders, and boat repair estimates
Easily communicate with customers and track contact history
Track deals, print contracts, and manage inventory. Optional website and F&I integrations available
Track leads and send quotes on new, used, brokerage, and specially ordered boats
Graphically display your marina, racks and ground storage, and manage billing, pre-payments, transients, and slip availability
Allow customers to remotely request boat launches and servicing and send confirmations
Send updates, photos, approval requests, payment links, and ratings reminders—all within BiT
Your customers can see your messages instantly, so no more phone tag or missed emails
Follow up with customers quicker, schedule service pick-ups faster, and streamline your business with BiT texting
We’ve been creating marine management software since 1985. We know through years of experience the day-to-day challenges you face operating a marina or boat dealership. We’re not just passionate and customer focused—we care about your business and want to help you manage it more efficiently and achieve even more with BiT.
[Last Updated: 6/11/2026]
“When you have well organized, clear, concise service documentation your customers have far fewer complaints about how their money’s being spent” Bob | Richmond, TX